Director, Brand & Community Engagement

At Mount Nittany Health, we provide high-quality patient care with a unique combination of the latest in clinical technology and compassionate medical professionals. We are committed to improving both the quality and availability of healthcare in our region and seek to hire only the best to support the communities we serve.

The Director, Brand & Community Engagement identifies, evaluates, develops, and supports implementation of strategic marketing, communications and initiatives that serve to enhance the overall effectiveness and awareness of the Mount Nittany Health brand. The Director, Brand & Community Engagement promotes community events and has oversight for internal communications, media and public relations, community relations, physician communications, publications, advertising, direct mail and website content. This position ensures brand consistency internally and externally and acts as the ambassador for the brand in all Mount Nittany Health’s engagements.

LEADERSHIP VALUES

The MNH Leadership Values we are striving to emulate:
• Respect, appreciation and caring for all-positive outlook
• Initiative, achievement oriented, drive for excellence and continuous improvement; perseverance and ability to see the big picture
• Teamwork and support for others; interdependence and commitment to the collective; system success as opposed to individual achievement or credit
• Open, respectful, candid communication; handles conflicts and differing points of view directly; doesn’t shy away from difficult issues or conversations
• Stewardship of resources and passion for efficiency
• Ownership of actions and results focused
• Resilient; adaptable to change; perseveres in the midst of challenges
• Courage

MINIMUM REQUIREMENTS

Education:

1) Bachelor’s degree required.
2) Master’s Degree in Healthcare Administration, Business Administration or equivalent preparation strongly preferred.

Experience:

1) Seven years of progressively responsible healthcare administrative or equivalent marketing and brand management experience preferred.
2) Demonstrated track record of directing brand development and implementation.
3) Five years of progressive leadership experience.

Knowledge, Skills, Abilities:

1) Proven leadership skills, highly developed interpersonal skills, refined judgment and a strong record of achievement required.
2) Functions effectively as a liaison among staff, physicians, health system leadership and all health system departments.
3) Uses tact, sensitivity, sound judgment, and a professional attitude constantly.
4) Consistently demonstrates maturity for accountability or job performance.

Supervision Received

Receives minimal supervision from the Chief Strategy Officer.

Supervision Given

Supervises the managers of the Marketing/Communications, and Community Health & Outreach staff.